Electric Runway


What started as a wearable technology runway show curated for the Maker Festival in Toronto has grown into a global brand synonymous with the future of fashion. Electric Runway was founded by Amanda Cosco in July of 2015 with the aim of showcasing the surprising ways in which technology was making its way onto the body. Back then, it was mostly wrist-worn devices and one-of-a-kind concept pieces, but the success of the show proved we’d struck a nerve. Soon after, Fitbit was teaming up with Public School. Intel became the official technology partner for New York Fashion Week, and Apple was sponsoring the Met Gala. Technology’s presence could be felt across the fashion industry. Looking back, we can now see how technology on the runway was a metaphor crystallizing how digital innovation was poised to disrupt all aspects of fashion, from manufacturing to apparel to retail. Since then, in our reporting, speaking engagements, events and online presence, fashion has become the lens through which we view technology. We research how innovations such as robotics, artificial intelligence, augmented and virtual reality, voice, and blockchain are poised to transform every aspect of the $1.2 trillion fashion industry. Our insights have solidified our reputation as a leading voice on the future of fashion not just in North America but around the world.